So you thought building a brand was as easy as pie? Well, I hate to break it to you, but pies burn, and so do brands if not handled correctly.
Here are seven key reasons why your brand might be headed for disaster.
Reason 1: Lack of Authenticity
You’re trying to be everything to everyone. Much like a chameleon at a rainbow factory, this never ends well. Remember Pepsi’s ill-fated attempt to solve world peace with a can of soda and a reality TV star? Instead, find your brand’s unique voice and stick to it like glue. Be authentic, unless you’re planning on auditioning for a soap opera.
Reason 2: Neglecting Target Audience
Reason 3: Poor Product or Service Quality
Reason 4: Inconsistent Branding
Reason 5: Ignoring customer feedback
Reason 6: Ineffective Marketing Strategy
Reason 7: Lack of Innovation
Contact Found Atlantis Design to learn how you can build strategies and brands that safeguard your business from these common mishaps and more.
Comments